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BOSS-it
This weekly podcast reveals the insider tips, techniques and concepts to help you grow your software business. It’s an over-the-shoulder look at a conversation between Mark Edwards and a wide range of talented and experienced executives. Hosted by Mark Edwards, Presenter - Author - Entrepreneur - Mergers & Acquisitions Expert - Consultant for adding value to your business in the software sector
BOSS-it
Episode Twenty-Seven: How a “punctum” can make your software demo more persuasive
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Mark Edwards and Michael Humblet
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Season 1
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Episode 27
How a “punctum” can make your software demo more persuasive
Most software demos are dreadful. They lack any sort of persuasive selling power and are far too long. This results in boredom for the audience. But what is it that gives some software demos the je ne sais quoi? In this episode, Michael and I describe what a “punctum” is and how it can make your software demo instantly more persuasive.
NOTE: Click here to download Michael Humblet’s FREE course -
https://schoolofsales.be/p/accelerate-your-business-with-value-ladders
https://www.linkedin.com/in/michaelhumblet/ Don’t forget to give Michael feedback on his course. ;)